Business Research

Remember: What are the three types of business research?

• A. Exploratory, diagnostic, and causal
• B. Exploratory, descriptive, and causal
• C. Descriptive, diagnostic, and experimental
• D. Diagnostic, experimental, and causal

Understand: What is the first step in the research process?

• A. Designing the study
• B. Collecting and analyzing data
• C. Reporting the results
• D. Defining the research problem

Apply: Which research method is best suited for collecting qualitative data?

• A. Surveys
• B. Experiments
• C. Focus groups
• D. Observations

Analyze: What are some common sources of bias and error in research studies?

• A. Observer bias and sampling error
• B. Sampling error and measurement error
• C. Observer bias and response bias
• D. Measurement error and response bias

Evaluate: Which of the following is NOT an important consideration when communicating research findings?

• A. The target audience
• B. The research methods used
• C. The level of detail
• D. The format and presentation style

Remember: What are the three stages of the research process?

• A. Design, implementation, analysis
• B. Data collection, data analysis, report writing
• C. Defining the research problem, designing the study, reporting the results
• D. Data collection, data analysis, interpretation