
QUIZ #2 - SBENT1E
Authored by Isabel Calvo
Other
University
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10 questions
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1.
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1 min • 1 pt
The ____ ___ results from a diffusion process, which might be at work before an improvement in performance can be observed.
2.
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1 min • 1 pt
Innovative _________ is a method of promoting new products and services in
the process of innovation.
3.
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1 min • 1 pt
_____________ involves obtaining work, information, or opinions from a large group of people who submit their data via the internet, social media, and smartphone apps.
4.
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1 min • 1 pt
Product ________ describes the process of users becoming aware of
a product, understanding its value, and beginning to use it.
5.
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1 min • 1 pt
_________ of innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread.
6.
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1 min • 1 pt
_______ capabilities refer to a firm's ability to integrate, build, and reconfigure internal and external resources in response to changes in its environment.
7.
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1 min • 1 pt
A ________ organization is one that is able to adapt and respond relatively quickly to changes in its external environment in order to gain advantage and sustain its competitive position.
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