Consumer Sales Promotions

Consumer Sales Promotions

9th - 12th Grade

18 Qs

quiz-placeholder

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Consumer Sales Promotions

Consumer Sales Promotions

Assessment

Quiz

Business

9th - 12th Grade

Medium

Created by

Tracie Crowley

Used 3+ times

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18 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

sales promotion directed at ultimate users of the product or service

Trade sales promotion

Cross-Promotion

Consumer Sales Promotion

Point of Purchase display

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A product that offers consumers something extra through the packaging itself

Price Deal

Price-Pack Deal

Premium

Sample

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Preprinted ad, usually containing a coupon, placed in a separate publication, such as a newspaper

Freestanding Insert

On-line couponing

Premium

Sample

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Also called a tie-in

Rebate

Trade Sales Promotion

Cross-Promotion

Push money

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A sales promotion that offers prizes based on the skill of contestants

Sweepstakes

Contest

Premium

Dealer Loader

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A sales promotion that offers prizes based on chance

contest

sweepstakes

premium

spiffs

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

an item given free or at a bargain price to encourage the consumer to buy

coupon

rebate

premium

sample

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