Marketing Functions Review

A cosmetics company places an ad in a magazine to inform consumers about a new lipstick line.

• Pricing

• Promotion

• Marketing Information Management

• Financing

A company that sells shoes makes a deal with Amazon and Macy’s.

• Promotion

• Information Management

• Distribution

• Selling

After making a sale the car salesman follows up with the customer to ensure they are happy with the service. They also ask if anyone else in their family needs a new car.

• Selling

• Financing

• Pricing

• Information Management

An ice cream company calculates their break-even point to determine the amount to charge for their product.

• Marketing Information Managemnet

• Selling

• Promotion

• Pricing

A beverage company conducts research on taste preferences of China before expanding their market.

• Promotion

• Selling

• Financing

• Information Management

A start-up requests a loan from a local credit union to get the money needed to open the business.

• Information Management

• Financing

• Pricing

• Selling

ABC Company hired a social media influencer to promote their new brand of snowboard equipment

• Selling

• Promotion

• Distribution

• Information Managment

Pepsi updating its font and body shape for its Pepsi bottles

• Distribution

• Product/Service Management

• Information Management

• Pricing

Cost of an NBA ticket increasing during the NBA Playoffs

• Promotion

• Financing

• Selling

• Pricing

After purchasing an Airens snowblower a survey was sent to the customer to get their feedback about their purchase

• Product/Service Management

• Information Management

• Distribution

• Promotion