Digital Marketing

What is the primary goal of search engine optimization (SEO)?​

• To improve a website's visibility and ranking on search engines​

• To increase website traffic​

• To generate leads​

• To improve website conversion rates​

Which of the following is an example of pay-per-click (PPC) advertising?​

• Google AdWords​

• Bing Ads

• Facebook Ads​

• All of the above​

What is the first stage of the digital marketing funnel?​

• Awareness

• Interest

• Consideration

• Purchase

What is the purpose of a bounce rate metric?​

• To measure the number of visitors to a website​

• To measure the average amount of time a visitor spends on a website

• To measure the percentage of visitors who leave a website after viewing only one page

• To measure the effectiveness of an email marketing campaign

No question here, just wanted you guys to check this dog. Nice dog right?

• Yes

• Yes