
Digital Marketing
Authored by Isaac Freitas
Other
University
Used 2+ times

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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary goal of search engine optimization (SEO)?
To improve a website's visibility and ranking on search engines
To increase website traffic
To generate leads
To improve website conversion rates
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is an example of pay-per-click (PPC) advertising?
Google AdWords
Bing Ads
Facebook Ads
All of the above
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the first stage of the digital marketing funnel?
Awareness
Interest
Consideration
Purchase
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of a bounce rate metric?
To measure the number of visitors to a website
To measure the average amount of time a visitor spends on a website
To measure the percentage of visitors who leave a website after viewing only one page
To measure the effectiveness of an email marketing campaign
5.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
No question here, just wanted you guys to check this dog. Nice dog right?
Yes
Yes
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