PFL MidUnit Assessment Unit 2

A consumer is someone who 

• makes a product to sell. 

• purchases goods and services. 

• advertises goods and services. 

• owns a business. 

Important factors consumers should consider when purchasing a good or service include

• Consumer’s budget 

• Price of alternatives 

• Potential impact on environment, society, and economy

• All of the above

You have determined you need to purchase a laptop for school and you want to compare 3 different brands to determine which laptop has the best value for the price. Based on this scenario, which step of the consumer decision making process should you complete?

• Problem recognition 

• Evaluation of alternatives  

• Purchase decision 

• Post purchase evaluation 

Informed consumers conduct product research as part of the decision making process. During the information search process, consumers should consider the following when researching a product: 

• features, price, dependability. 

• popularity, style, color. 

• problem, want, need. 

• production, manufacturing, distribution 

What is an effective strategy that can be used by consumers to avoid impulse buying?

• Only purchase items that are on sale. 

• Talk to a friend before you make a purchase. 

• Wait a day before making a purchase. 

• Only carry cash with you instead of a credit card. 

Informed consumers research durable goods and compare competing products to avoid ____________ _____________.

• over spending. 

• wasting time. 

• good deals. 

• impulse buying. 

It is important to consider the following when deciding to purchase an extended warranty for a used vehicle:

• the requirement by law to carry an extended warranty.

• length of time you will keep the vehicle, reliability of the brand, and cost of the warranty. 

• the cost of your insurance policy.

• the cost and coverage needed if you are involved in an accident.

Extended warranties and insurance policies both require

• a deductible when used. 

• payment at the time of purchase.

• specific amount of coverage.

• proof to own the product.

Consumer decision to purchase products can have a positive and negative effect on which of the following: 

• world, country, and state. 

• warranties, insurance, and durability.

• environment, society, and economy.

• product, price, promotion. 

Cell phones companies conducting business in countries with poor environmental and human rights records is an example of 

• a positive effect on the environment and society.

• a negative effect on the environment and society.

• a global effect on the environment.

• a global effect on society.