Introduction au marketing
1st - 3rd Grade
•10 Qs
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Introduction au marketing
Quiz
•
Business
•
1st - 3rd Grade
•
Medium
Ibtissam Bettahi
Used 12+ times
FREE Resource
10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le marketing est une ancienne discipline.
Vrai
Faux
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
L’optique de production consiste à s’intéresser à la vente des produits.
Vrai
Faux
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
L’objectif du marketing est de satisfaire les besoins du client.
Vrai
Faux
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le marketing de masse consiste à produire des produits différents pour des clients différents
Vrai
Faux
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La démarche marketing est : le diagnostic stratégique > Le marketing opérationnel > la stratégie marketing > la fixation des objectifs.
Vrai
Faux
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Dans une approche marketing, le client est au centre de l’entreprise et les autres fonctions sont autour.
Vrai
Faux
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le diagnostic stratégique consiste à faire uniquement une analyse externe.
Vrai
Faux
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