Distribution Notes Review

As a part of the marketing mix, distribution involves the _____________ and ____________ used to make products available to customers.

• Locations, methods

• Locations, prices

• Pricing, promotion

• Selling, financing

In terms of the marketing mix, distribution is represented by which "P?"

• People

• Price

• Place

• Product

This percent of marketing profits is spent on Distribution activities.

• 29%

• 50%

• 72%

• 100%

Distribution ends when the goods get to the

• producer

• retailer

• wholesaler

• final consumer

Which of these activities is NOT included in physical distribution?

• Transportation

• Order Processing

• Warehousing

• Selling

• Managing Inventory

A direct channel of distribution brings the product directly from the producer to the consumer. ex. farmers market.

• True

• False

Paths of a product from the manufacturer of producer to the final customer.

• Drop Shippers

• Channels of Distribution

• Brokers

• Materials Management

Which of the following is not a middleman?

• Retailer

• Wholesaler

• Producer

• Agent

^{Top-Notch Wheels buys thousands of different brands of mountain bikes from The Great Colorado Mountain Bike Company and sells them to local bike shops. Top-Notch Wheels is an example of a(n)}

• agent

• retailer

• producer

• wholesaler

The final intermediary in an indirect channel that sells products to consumers

• Sales Agents

• Wholesalers

• Producers

• Retailers