Global Business Ch. 04

A firm’s__________ are its tangible and intangible assets a firm uses to choose and implement its strategies.

• a. Resources

• b. Dynamic capabilities

• c. Core competencies

• d. Net worth

In SWOT analysis, the resource view focuses on OT: Opportunities and Threats.

• a. True

• b. False

Intangible resources and capabilities are assets that are not easily quantified.

• a. True

• b. False

In SWOT analysis, the industry view focuses on SW: Strengths and Weaknesses.

• a. True

• b. False

Most goods and services are produced through a chain of vertical activities which add value.

• a. True

• b. False

It is easier to imitate intangible resources/capabilities than tangible ones.

• a. True

• b. False

Causal ambiguity refers to the difficulty of identifying the outcomes of causal determinants.

• a. True

• b. False

Valuable, rare, but imitable resources/capabilities may provide temporary competitive advantage.

• a. True

• b. False

Imitation is not likely to be a successful strategy.

• a. True

• b. False

A SWOT analysis engages managers to ascertain a firm’s strengths and weaknesses on an activity-by-activity basis.

• a. True

• b. False