Business Studies Quiz Prep

Which does NOT belong to the group?

• Gender

• Location

• Height

• Income

It refers to the typical goods and services bought by individuals and groups.

• Products

• Spending habits

• Consumer spending patterns

• Lifestyle

Which is NOT a major reason for more competitive markets?

• High quality products

• Shrinking globe

• Low cost of setting new businesses

• Privitisation of industries

Which DOES NOT belong to group?

• Produc

• People

• Price

• Promotion

Which is an example of a pricing strategy?

• Profit-plus pricing

• Product skimming

• Competitive Pricing

• Price extraction

It seeks to win the custom of a broad range of people.

• Marketing

• Niche marketing

• Mass market

• Mass marketing

Which is NOT a method of primary research?

• Observation

• Government statistics

• Questionnaire

• Consumer panel

Which DOES NOT belong to the group?

• Pie Chart

• Table

• Diary

• Pictogram

Which is NOT part of a product life cycle (plc)?

• Introduction

• Maturity

• Evolution

• Decline

USP stands for

• Ultra Selling Point

• Unique Standard Price

• Unique Selling Point

• Ultimate Selling Point