________ is the process of determining whether a business idea is viable.
Entrepreneurship Feasibility Analysis

Quiz
•
Business
•
5th - 7th Grade
•
Hard
Asst. Ayob
Used 16+ times
FREE Resource
9 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Feasibility analysis
Opportunity recognition
Viability analysis
Scenario analysis
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT one of the four areas of feasibility analysis discussed in the textbook?
Product/service feasibility
Financial feasibility
Societal feasibility
Organizational feasibility
3.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Cynthia Jones recently surveyed 200 of her classmates to get a sense of the demand for a new software product she is working on. Collecting data via a survey you administer yourself is referred to as ________ research.
direct
derivative
primary
secondary
4.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
A feasibility analysis is an assessment of a potential product or service idea rather than a potential business.
True
False
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A(n) ________ involves showing a preliminary description of a product or service idea to prospective customers to gauge customer interest, desirability, and purchase intent.
concept test
product/service statement
impression test
idea prospectus
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The two components of product/service feasibility analysis are product/service ________ and product/service ________.
value; affordability
demand; timeliness
timeliness; value
desirability; demand
7.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
A(n) ________ is a group of firms producing a similar product or service. A firm's ________ is the limited portion of the industry that it goes after or to which it wants to appeal.
target market; industry
industry; trade group
competitive group; target market
industry; target market
8.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
________ feasibility analysis is an assessment of the overall appeal of the industry and market for the product or service being proposed.
Institutional
Financial
Organizational
Industry/target market
9.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
The most important issues to consider in financial feasibility analysis are ________.
resource sufficiency, industry attractiveness, and total startup cash needed
total startup cash needed, financial performance of similar businesses, and the overall financial attractiveness of the proposed venture
target market attractiveness, resource sufficiency, and product/service demand
total startup cash needed, management prowess, and product/service demand
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