DGMKF Mid-Term

Quiz
•
Business
•
University
•
Hard
Poojani Nayanathara
Used 4+ times
FREE Resource
7 questions
Show all answers
1.
FILL IN THE BLANK QUESTION
45 sec • 5 pts
Brand personality is the __________ characteristics that bring a brand to life and establish an emotional connection with customers and employees.
2.
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45 sec • 5 pts
_______ the practice of using Internet addresses as a way to expand the potential number of visitors to a website.
3.
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45 sec • 5 pts
Frequency is the number of _____ an individual sees something related to a specific brand
4.
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45 sec • 5 pts
______ are respected members of an online and/or offline community who frequently speak out and are asked for advice
5.
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45 sec • 5 pts
Search Engine Optimization (SEO) is tagging a company's website with _____, so that search engines can identify them and present them as relevant search results to users
6.
FILL IN THE BLANK QUESTION
1 min • 5 pts
____ is the webpage that is displayed after a user enters search criteria
7.
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1 min • 5 pts
_____ is what differentiates a company's offerings from those of its competitors.
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