CRMEAE

Quiz
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Other
•
University
•
Hard
xavier rivera
Used 7+ times
FREE Resource
15 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
What functions does customer relations include?
Reactive : CRM
Proactive: Customer Experience + Customer Success
Reactive: Customer Succes
Proactive: CRM
Reactive: Customer Service
Proactive: CRM + Customer Succes
Reactive: CRM + Customer Succes
Proactive: Customer Service
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which is not a Benefit from positive Customer Relations and Customer Service
Increase on CustomerRetentionRate
Increase on CLTV
Increase on CVR
Increase on Churn Rate
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Customer Experience vs Customer Success
Is quite the same
Customer Success is part of Customer Experience
Customer Experience is part of Customer Success
CE is focused on Loyalty programs and CS is focus on get new sales
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
During and after Pandemics, users lost trust & confidence on companies from consumer goods and distribution. Why?
Companies were not ready for ecommerce sales channel
Companies were not ready for ecommerce fullfillment
Companies were not ready large amount of customer inquiries
All of the above
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
CAC formula is ?
Total marketing cost / Total Customers
Total Advertisement cost / Total Orders
Total marketing cost / Total Orders
Total Orders/ Total marketing cost
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
CPM is worth for which campaing's Type ?
Performance & Remarketing
Branding & Remarketing
Branding & Performance
Branding & Prospecting
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
If Customer Retention Rate is about 90%, it means that the Churn Rate will be about....
Will be - %
more than 40%
Between 10%-40%
Less than 10%
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