All about Data

Why do companies collect and use data about you?

• Get a much better understanding of the way their consumers behave online.

• Identify the ways in which they can improve the overall customer experience.

• Define their overall demographics.

• Helps them to design their website.

A consumer is a person who buys products and services to use. True or False?

• True

• False

What is data?

• Facts

• Statistics

• Myths

• Information

When apps or websites use information they have collected about you to show you certain types of advertisements. What is this?

• Targeted advertising

• Targeted audience

• Targeted information

• Targeted search

Turning off cookies help to limit what is tracked online. True or False?

• True

• False

Adjusting our privacy settings can be done in one's computer settings. True or False?

• True

• False

We should limit what we share online. True or False?

• True

• False

Cookies are used to:

• identify your device

• give you a personal experience

• track your behavior

• bookmark your website

You can turn cookies off using your privacy settings. True or False?

• True

• False

Most apps have privacy settings you can adjust to limit what information is collected.

• True

• False