MYP4 - Review of market research

MYP4 - Review of market research

10th Grade

11 Qs

quiz-placeholder

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MYP4 - Review of market research

MYP4 - Review of market research

Assessment

Quiz

Business

10th Grade

Medium

Created by

Sonya Vaccaro

Used 1+ times

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11 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Desk research is also known as?

Primary

Secondary

Tertiary

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of these is not a method of secondary research

Newspaper article

Website

Focus group

Government statistics

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the term quantitive mean?

Data in written form

Data in number form

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

True or false

Primary research is more expensive but if done right will allow the business to make more effective decisions?

True

False

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following are primary method of research

1. Focus Group

2. Questionnaire

3. Newspaper Article

1. Observation

2. Survey

3. Focus group

1. Survey

2. Website

3. Obervation

1. Newspaper article

2. Government statistics

3. Questionnaire

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Qualitative feedback is?

is data in number form and easy to analyse.

Is data that provides detailed answers that are harder to analyse.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A dichotomous question is an example of?

Open question

Closed question

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