GCSE Business OCR 2.4 Place

Digital distribution is...

• Downloading products

• Buying a physical product

• Selling a house

• Employing staff

The 'Place' part of the marketing mix is...

• Employing a manager

• about how goods and services reach the consumer

• becoming a private limited company

• skimming

How many distribution channels are there?

• 1

• 3

• 2

• 4

'Place' is also about WHERE a product is sold (i.e. online)

• True

• False

Which business is most likely to go straight from producer to consumer?

• TESCO products

• New Look

• Travel agent

• a farmer's crops/eggs

Which business' distribution method is likely to go: producer, wholesaler, retailer, consumer?

• Corner shop

• Farmer's crops

• New Look

• Amazon

What is a regional distribution centre?

• A business has warehouses around the country making it easier to deliver

• One warehouse in the whole UK

• A warehouse abroad

• An employee in Scotland

Which is an advantage of digital distribution?

• Not all goods can be digital

• You can buy 24/7

• Not everyone has the internet

• It makes it easier to breach copyright

What is a wholesaler?

• A regional distribution centre

• An employee

• A type of ownership

• Someone who buys in bulk and sells in smaller numbers

The people shop online...

• The more high street stores close

• The more high street stores open

• The more customers will go into debt

• The less people will buy