
Pre-final examination in Marketing Management
Quiz
•
Business
•
3rd Grade
•
Practice Problem
•
Medium
DESIREE BURCER
Used 1+ times
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25 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Consumer market is a market that creates and sells products or services to individual buyer instead of selling to businesses.
True
False
2.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Industrial market is a market where business market goods and services to other businesses instead of individual buyers.
True
False
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Consumer buying behavior refers to buying of goods from business to business.
True
False
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Consumer buyer behavior is the process of buying products or services by individuals or households for personal consumption.
True
False
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Consumer buyer decisions are by several people.
True
False
6.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
An organizational buyer, a decision made based on personal emotions or promotion tactics.
True
False
7.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
An organizational buyer, purchase decisions are made based on specialist knowledge and technical requirement.
True
False
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