Unit 5.1

The communication of the research results is a fundamental part of the questionnaire construction process

• True

• False

In the process of preparing and presenting the report, conclusions must be _____ and viable recommendations must be _____

• obtained/made

• made/obtained

• written/discussed

• discussed/written

In the process of preparing and presenting the report, before _____ the report, the researcher must _____ the results.

• obtained/made

• made/obtained

• writing/discuss

• discussing/written

When the research is carried out by a specialized internal company, these discussions play an important role in guaranteeing that the report satisfies the needs of the client and that it will be accepted at the end

• True

• False

The project must be totally summarized in a single written report, or in several reports addressed to ______ readers

• external

• internal

• different

• specialized

the researcher must carry out follow up actions in order to help the management understand the report, put the report in practice, begin new research and assess the research process

• True

• False

• Yes but not to put the report in practice

Stages that we should find in the research report

• Cover

• Content

• Value chain analysis

• Executive Summary

Stages that we should find in the research report

• Conceptual framework

• Limitations

• Data analysis

• Annexes

Usually, the most important titles and subtitles are included (levels 1 to 3)

• Cover

• Executive Summary

• Problem definition

• Content index

Many of the readers will only read this part, so it has to be prepared with the utmost care.

• Cover

• Content Index

• Executive Summary

• Problem definition