Tuesday 22

It is recommended to have 4 ad sets per campaign and 15 creatives per ad set

• True

• False

The targeting is defined at the ad set level

• True

• False

The creative is defined at the campaign level

• True

• False

When running a lead ads campaign, it's not important to look at the cost per lead, the important thing is getting as many leads as possible.

• True

• False

At the ad set level I define:

• The dates

• The targeting

• The placement

• All of the above

What number of creatives it is recommended to test per ad set?

• 5

• 4

• 3

• 15

The budget is defined at the:

• Campaign level

• Ad set level

• Both options are available

To use video creatives I can only run video views type of campaign

• True

• False

Store traffic campaigns are for:

• Show your ad to people most likely to visit your physical stores when they're near them

• Show your ad to people most likely to buy from your e-commerce website

• Both

The call to action is defined at the ad level

• True

• False