Capitulo 1 A.P

How many benefits summarize the importance of innovation?

• 5

• 2

• 8

• 4

By being less innovative, companies enjoy greater shareholder return which leads to better access to capital.

• TRUE

• FALSE

The companies who pursue sustainable profitablegrowth through innovation are

• The Company to Invest In

• The Brand to Buy

• The partner of Choice

• A Great Place to Work

• all of them are correct

The innovations were distributed across the whole value chain

• True

• False

Innovations are around changes in

• Business models and partners

• Business models, partners and delivery

• Business models, partners, experience,

  delivery and markets.

• Business models, partners, delivery and markets

Processes in which innovation distribution is

• Business Model

• Production

• Delivery

• Offering

• Market

The first part of innovation is in creating new business models

• True

• False

Creation of new value have to be new to the world but no has to be new to your organization

• True

• False

The second part of innovation is on capturing this value in new ways

• True

• False

How many key components innovation breakthroughs focuses on and what are they?

• 4; Trends, needs, business models and combined capabilities

• 3; Trends, business models and combined capabilities

• 2; Business models and combined capabilities

• 5; Price, trends, needs, business models and combined capabilities