Convergence

What is the definition of convergence?

• the combination of ingredients in a cake mix.

• the process or state of converging.

• when sellotape sticks and combines materials.

• when YouTube becomes a radio station.

What is the definition of digital convergence?

• The ability for one to go on the same social media and websites on different devices at the same time.

• When Facebook's CEO bought Instagram and Whatsapp.

• The movement of social media from one platform to another when the prior gets too old.

• The ability to view the same multimedia content from different types devices. These are all thanks to the digitization of content (movies, pictures, music, voice, text).

Who's the best media teacher we have been taught by?

• Mr. Finn

• Ms. Cook

• Mrs. Sherlock

• Ms. Cope

Technological convergence, also known as ........... convergence, is the tendency for technologies that were originally unrelated to become more closely integrated and even unified as they develop and advance.

Examples of BBC Radio 1's use of technological convergence includes...

• Using YouTube and social media such as Instagram and Twitter to interact with and entertain the younger audiences.

• Shooting down pirate radio ships with high-tech canons.

• Using satellites to track down criminals that say they have a TV license when watching BBC iPlayer, but don't.

• Making use of smart phones' ability to download apps with their own app (BBC Sounds).

What does the BBC Radio 1 YouTube channel help the BBC with?

• Engaging and maintaining their young audience.

• to advertise the BBC to potential partnerships.

• Spread awareness of the BBC brand fir the older audience.

• To make more money from ads.

What audience does BBC Radio 1 target their use of convergent media towards?

• 3-12 year-olds.

• 12-20 year-olds.

• 15-29 year-olds.

• 50-129 year-olds.

When was the BBC Sounds app created?

• 5th January 2018

• 12th October 2019

• 26th June 2018

• 1st April 2019

When was the BBC Radio 1 YouTube channel created?

• 8th March 2006

• 9th September 1999

• 29th June 2011

• 14th October 2008

How many YouTube channels does the Radio 1 have

• 1

• 2

• 3

• 4