Persuasive and Media Literacy Vocabulary

Persuasive and Media Literacy Vocabulary

5th - 8th Grade

20 Qs

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Persuasive and Media Literacy Vocabulary

Persuasive and Media Literacy Vocabulary

Assessment

Quiz

English, Social Studies

5th - 8th Grade

Medium

Created by

Jade Loup

Used 21+ times

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20 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Implies that the product is for people who only deserve the best?

scarcity

snob appeal

testimonial

consumer

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When a famous person/authority claims the product is good:

baiting

snob appeal

testimonial

slogan

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The use of color, layout, and graphics so the ad is attractive:

aesthetics

snob appeal

logo

baiting

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A catchy tune used to promote a product:

loaded term

jingle

slogan

esthetics

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Paying a movie or TV show to prominently display a product:

brand loyalty

snob appeal

product placement

baiting

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Advertising a product at a low price to get a consumer in a store:

jingle

baiting

logo

loaded term

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A symbol adopted by a company to identify itself:

testimonial

slogan

logo

scarcity

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