Business objectives 1.5.3

Objectives focused on increasing sales = ???

• Market share

• Profit maximisation

• Profit minimisation

• Survival

Objectives solely focused on increasing profits = ???

• Employee welfare

• Social objectives

• Cost efficiency

• Profit maximisation

What a business wants to achieve in the long term = ???

• Aim

• Objective

• Target

• Motive

Goals or targets that need to be met in order to achieve an aim = ???

• Market share

• Mission statement

• Objectives

• Aim

The portion of a market controlled by a particular company or product = ???

• Customer loyalty

• Market share

• Sales revenue

• Gross profit

Objectives focused on reducing costs = ???

• Cost maximization

• Cost focus

• Cost efficiency

• Cost differentitation

Objectives based on meeting the needs of their staff = ???

• Customer satisfaction

• Employee welfare

• Consumer protection

• Shareholder welfare

Objectives based on meeting the needs of their customers = ???

• Customer satisfaction

• Consumer protection

• Sales maximization

• Customer rapport

Objectives that show that the business cares about making a positive contribution to society = ???

• Economic objectives

• Political objectives

• Social objectives

• Legal objectives

An attempt to sell as much as possible in a given time period = ???

• Cost minimisation

• Sales maximisation

• Market share

• Sales welfare