Rural marketing

Distributors make an income through __________ and __________.

• Advertisements and promotions.

• Commission and profits.

• Exchange

• Social media and profits.

…............... is the projection for the product in a given area for an acceptable period like one year.

• Demand

• Supply

• Sales

• None of these

Selecting research sample needs knowledge of market, the universe and .........................

• sample

• quantitative techniques

• format of the report

• data collection tool

Retailers must have an optimal mix of geography, formats and operating models to succeed

• False

• True

• Cannot say

.................................is the major reason that consumers prefer shopping online.

• Price

• Convenience

• Unique Merchandise

• Ease of delivery

............................. questions get the respondents to use their own words and individualistic replies come from such questions.

• Open Ended

• Closed Ended

• MCQ

• yes / no

Testing research methods is done by having a ............................

• Primary research

• Secondary research

• Preliminary research

• Advertising research

Population/universe is divided into mutually exclusive groups such as, age, income and then random samples are taken from each group. Find me.

• Simple random sampling

• Non-probability sampling

• None of these

• Both

Marketing research tells the advertisers about the type of creativity.

• Correct

• Incorrect

• I dont know!

• May be true!

Network marketing helps in reducing expenses on other modes of marketing like __________.

• Catalogue Marketing

• Distribution

• Advertising

• e-tailing