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MANAGEMENT1-MIDTERM EXAM

Authored by KCES LAURENCE ESPE

Business

3rd Grade

Used 2+ times

MANAGEMENT1-MIDTERM EXAM
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40 questions

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1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

When customers are concentrated or large or buy in volume, their bargaining power represents a major force affecting the intensity of competition in an industry?

Bargaining Power of Consumers

Bargaining Power of Suppliers

Potential Development of Substitute Products

Potential Entry of New Competitors

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Affects the intensity of competition in an industry, especially when there is a large number of suppliers, when there are only a few good substitute raw materials, or when the cost of switching raw materials is especially costly?

Bargaining Power of Consumers

Bargaining Power of Suppliers

Rivalry Among Competing Firms

Potential Entry of New Competitors

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Competitive pressures arising from substitute products increase as the relative price of substitute products declines and as consumers’ switching costs decrease?

Potential Development of Substitute Products

Bargaining Power of Suppliers

Potential Entry of New Competitors

Bargaining Power of Consumers

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Whenever new firms can easily enter a particular industry, the intensity of competitiveness among firms increases?

Potential Entry of New Competitors

Potential Development of Substitute Products

Rivalry Among Competing Firms

Bargaining Power of Suppliers

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Changes in strategy by one firm may be met with retaliatory countermoves, such as lowering prices, enhancing quality, adding features, providing services, extending warranties, and increasing advertising?

Rivalry Among Competing Firms

Potential Entry of New Competitors

Potential Development of Substitute Products

Bargaining Power of Suppliers

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

is a systematic and ethical process for gathering and analyzing information about the competition’s activities and general business trends to further a business’s own goals?

COMPETITIVE INTELLIGENCE PROGRAMS

THE FIVE-FORCES MODEL OF COMPETITION

THE COMPETITIVE PROFILE MATRIX (CPM)

THE EXTERNAL FACTOR EVALUATION (EFE) MATRIX

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Good competitive intelligence in business, as in the military, is one of the keys to success?

TRUE

FALSE

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