Brands - Reading

Brands - Reading

University

8 Qs

quiz-placeholder

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Brands - Reading

Brands - Reading

Assessment

Quiz

English, Business

University

Practice Problem

Hard

Created by

Edgar Salazar

Used 120+ times

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8 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

In the marketing world, Brands have been an impoortant topic for over 70 years

true

false

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

"Connecting people" is the slogan of........

Samsung

Huawei

Nokia

Sony

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

For lawyers.... Brand and Trademark is the same

false

true

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Brand strategies are developed only by businesses

false

true

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Tjhe city of Suonenjoki is famaus because of......

its weird name

its long name

its straberries

its buildings

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Rolf Jensen wrote a book in 1999 about the history of Brands in the XX century

false

true

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Brand image defines how consumers preceive the copany, its products and services

true

false

8.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

It is important to understand brand image, not only from the cosumer perspective but also from the company´s perspective.

true

false