Intex 15.2

Advertisement of Birla White Cement on a Bus

• Electronic Media

• Other media

• Print Media

• None of the above

Advertisement of ICICI bank in India today

• Print Media

• Electronic Media

• Other Media

• None of the above

Advertisement of Maggie Noodles on TV

• Other Media

• Electronic Media

• Print Media

• None of the above

Newspapers are suitable for advertising

• Consumer goods designed for general public

• Products required by target customers

• Agricultural products meant for farmers

• Products that require live demonstration to the consumers

Print media of advertising does not include

• Newspaper

• Periodicals

• Posters

• Internet

Electronic Media of advertising include

• Hoardings

• Vehicular Displays

• Internet

• Poster

Advertisement through TV is not always suitable because

• Visual as well as sound effect

• Direct appeal

• Costly

• Non availability of T.V. to all

Advertisement of ‘Polio vaccination’ on a bus is the use of following media of advertising

• Electronic media

• Print Media

• Other Media

• None of the above

Suitability of Radio advertisement does not include

• Remote areas

• Particular region or specific customer.

• Need of visual effect

• Illiterate persons