PSYCHOLOGY

The state of the individual can be so altered as to increase his …………….. to disease agents.

• Resistance

• Maturity

• Immunity

• Morbidity

Pablo vainly searches for a screwdriver while failing to recognize that a readily available coin in his pocket would turn the screw. His oversight best illustrates: 

• functional fixedness.
• the availability heuristic.
• belief perseverance.
• the representativeness heuristic.

A defense attorney emphasizes to a jury that her client works full-time, supports his family, and enjoys leisure-time hobbies. Although none of this information is relevant to the trial, it is designed to make the defendant appear to be a typical member of the local community. The lawyer is most clearly attempting to take advantage 

• confirmation bias.
• functional fixedness.
• belief perseverance.
• the representativeness heuristic.

55 % of all Psychologists are what type?

• Clinical

• Forensic

• Engineering

• Educational

Which type of Psychologist would work in Advertising?

• Clinical

• School

• Consumer

• Community

Goleman identifies 5 elements in emotional intelligence, including: Self-awareness, self-regulation, motivation, empathy, and _______________________.

• heuristics

• social skills

• active listening

• self efficacy

Although different, Piaget and Vygotsky both developed theories about _____________________.

• self-efficacy

• motivation

• constructivism

• instructional design

Robert Cialdini's 6 Weapons of Influence are: Consistency, Consensus, Reciprocity, Authority, Similarity, and ___________.

For the psychological principle of Reciprocity, when should you give value to a potential customer?

• AFTER they have paid for your product or service

• BEFORE they have purchased your product or service

• ONLY if they commit to buying from you in future

• PROVIDE them with the best after sales service as a gift

To find Tabasco sauce in a large grocery store, you could systematically search every shelf in every store aisle. This best illustrates problem solving by means of: 

• the availability heuristic.
• functional fixedness.
• an algorithm.
• the representativeness heuristic.