Communication and Media Literacy

Is media literacy a goal or a process?

• goal

• process

When a message is transformed into an understandable sign and symbol system, the process is referred to as

• encoding

• noise

• decoding

• interpretation

What percentage of his or her waking hours does the average person spend consuming mass media?

• 45%

• 55%

• 65%

• 75%

Using signs, symbols and gestures to communicate is called _________________________ type of communication.

• social media

• mass media

• non-verbal

• media literacy

The practices that allow people to access, critically evaluate, and create media is ____________________________.

• social media

• mass media

• non- verbal

• media literacy

Websites and application that enables users to share and create content is________________________________.

• social media

• mass media

• media literacy

• internet

What type of items are these?

• social media

• mass media

• media literacy

• communication

These symbols are related to _________________________.

• media literacy

• social media

• mass media

• websites

Royal blue is the prettiest colour.

• fact

• opinion

Sarah went to the store on Monday.

• fact

• opinion