How to be a smart consumer

......................advertising attempts to convince consumers with facts and information.

............................ are unwritten guarantees that cover certain aspects of a product or its use

........................ a sale to clear out goods that are going out of season or are no longer profitable

Impulse buying is rewarding because there are bargains that shoppers should not ignore.

• True

• False

Federal law requires sellers of products that cost more than $15 to have a warranty.

• True

• False

An example of emotional advertising would be an ad

• showing the ingredients of a product.

• indicating that a product has a guarantee.

• comparing gas efficiency in cars

• indicating that by purchasing the advertised product you would be considered cool.

A warranty is like a .................

• set of directions.

• court order.

• guarantee.

• promotional sale.

Before making a purchase, a smart consumer should..............

• study advertisements.

• read consumer

  publications.

• read labels and

  warranties.

• all of the above

Advertised products that sell at a loss to bring customers into a store

......................... is an offer for a special buy on a new product or a product that is in season