Parts of a print advertisement

What part of print ad that catches the reader's attention?

• Copy

• Illustration

• Headline

• Signature

Which part of the print advertisement that explains the campaign?

• Copy

• Headline

• Illustration

• Signature

The photograph or drawing in a print advertisement.

• Copy

• Headline

• Illustration

• Signature

The part of the print advertisement that shows the logo of the advertiser.

• Copy

• Headline

• Illustration

• Signature

What's an advertisement?

• An advertisement is anything that tries to convince a consumer to buy something.
• Advertisement is trying to push a consumer from buying the product.
• None of the above

What is a slogan?

• An announcement promoting a product and aiming to sell it

• A symbol used to to represent a brand

• A short phrase to help people remember a brand or product

Tags

CCSS.RI.6.5

CCSS.RI.5.8

CCSS.RI.7.5

CCSS.RI.7.8

CCSS.RI.6.8

"Melts in your mouth, not in your hand"

Which company uses this slogan?

• Nestle

• M&Ms

• Kit Kat

Tags

CCSS.RI.9-10.5

CCSS.RI.11-12.5

What is the slogan of this ad?

• 
• i' m lovin' it

• The angus third pounder..... gets your today.

Tags

CCSS.RL.11-12.7

CCSS.RL.9-10.7

CCSS.RI.9-10.7

CCSS.RI.11-12.7

CCSS.RL.8.7

Which of the following is an example of alliteration in advertising?

• 
• 
• 
• 

What is a Pun?

• Words that sound the same but are spelled different 
• Play on words: a joke 
• An idiom 
• Pickle and onion mix