
Marketing Class Test
Quiz
•
Other, Business
•
11th Grade
•
Practice Problem
•
Medium
Nuraan Barendse
Used 5+ times
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20 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following is not one of the P's of marketing?
Promotion
Place
Product
Purchasing
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which one of the following is an example of an industrial good?
A pair of jeans
Cement mixer
An easel
A car
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
A cappuccino purchased at Vida e Cafe at R34 is mostly likely priced using ...
Promotional pricing
Value based pricing
Mark-up pricing
Cost based pricing
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which one of the following is not an internal factor affecting price?
Business objectives and goals
The reaction of customers to the selling price
The cost price of the product
Trying to reach break-even point
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
A brand mark is not ...
made up of words
a symbol
a picture
a design
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
A six-pack of soft drinks is an example of ...
unit packaging.
multiple packaging.
combination packaging.
kaleidoscope packaging.
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which one of the following not an objective of packaging?
keeping the contents safe from contamination and breakage
reducing pollution on Earth
keeping the cost of the product low
promoting the product to the target market
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