Marketing and its Traditional Approaches

Marketing and its Traditional Approaches

11th - 12th Grade

25 Qs

quiz-placeholder

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Marketing and its Traditional Approaches

Marketing and its Traditional Approaches

Assessment

Quiz

Business

11th - 12th Grade

Medium

CCSS
RI.9-10.4, RI.11-12.4, RI.8.4

+1

Standards-aligned

Created by

Edward Cruz

Used 46+ times

FREE Resource

25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

He is a person who identifies the goods and services needed or wanted by the customers and markets them.

Marketer

Accountant

Customer

Consumer

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

He is a person or business that buys goods or avails of services produced or offered by a firm.

Marketer

Accountant

Customer

Consumer

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

He is a person who acquires goods or services for direct use and has no intention of reselling them or using them to create another good or service.

Accountant

Marketer

Customer

Consumer

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a utility concept of Marketing which refers to the conversion of raw materials into products.

Form utility

Task utility

Place Utility

Time utility

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a utility concept of Marketing which refers to offering services which consumers may not be capable of doing or may not like to do it themselves.

Form utility

Task utility

Place utility

Possession utility

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a utility concept of Marketing which refers to the availability of the product or service at accessible locations.

Form utility

Place utility

Time utility

Possession utility

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a utility concept of Marketing which refers to the satisfaction derived by customers in availing of products or services on time.

Form utility

Task utility

Time utility

Possession utility

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