Ethos Pathos and Logos

As a doctor, I can tell you that this medicine is the best treatment for your problem.

• Ethos

• Pathos

• Logos

By donating to our shelter, you're saving innocent animals from off of the streets.

• Ethos

• Pathos

• Logos

My many years of public service in this community make me a wonderful candidate for mayor.

• Pathos

• Logos

• Ethos

Why would you spend $20 on that shirt, when our store has the same thing for $10?

• Ethos

• Logos

• Pathos

If my age and years of wisdom don't convince you, at least consider that I care very much.

• Ethos

• Pathos

• Logos

Our 50 years in our family roofing business is why you should pick us for the job.

• Ethos

• Pathos

• Logos

Private demand for this product has tapered off for the past three years, and this year's sales figures are at an all time low. It's time to research other options.

• Ethos

• Pathos

• Logos

How many more innocent lives do we have to lose before a decision is made?

• Logos

• Ethos

• Pathos

The form of argumentative/persuasive appeal that is based in authority or credibility.

• Ethos

• Pathos

• Logos

The form of argumentative/persuasive appeal that is based on an appeal to the emotions.

• Ethos

• Pathos

• Logos