EVO305-P1

Which of the following is one of the 4 Ps?

• Power

• Place

• Proud

• Priority

As we plan the brochure which of the following is not really that important:

• The information: the When, the Where, the What, The Why

• The list of prominent speakers and their field of expertise

• The Weather at the time of the event

• The Wow factor that gets the reader excited about attending the event

What is digital print technology used to promote large event?

• Vehicle wrapping

• LCD screen

• Social Media

• Leaflet

Which printing law need applies when creating brochure in KSA?

• Law of printing & publication

• Business Law

• Internet Law

What is the main purpose of a business searching social media sources?

• To identify customer feedback.

• To respond to complaints.

• To update a database.

• To make new friends

Which of the following is our best tool for doing research?

• Newspaper

• The Internet

• Schools

• Library Books

Which of the following it’s not one of the ADDIE process steps?

• Analyze

• Design

• Develop

• Intention

• Evaluate

Target market is:

• Products collection

• Types of events

• Group of customers

• Competitors

Which of the following media is not best used to send information directly to a possible attendee?

• Banner

• Direct mail

• Personal invitation

• Registration document

What is a quality indicator for a photograph used in marketing materials?

• Source

• Size

• Position

• Clarity