Intellectual Property, Social Responsibility, & Ethics

It is ALWAYS easy to agree whether an activity is ethical or unethical.

• True

• False

This is a method of harvesting or using a resource so that the resource is not depleted or permanently damaged.

• Consumerism

• Advertising

• Marketing

• Sustainability

This term refers to the duty of a business to contribute to the well-being of society:

• Consumer Awareness Marketing

• Social Responsibility

• Green Marketing

• Social Awareness Marketing

This is a set of standards or rules that guide business behavior in a positive direction

• Code of Ethics

• Mission Statement

• Bill of Rights

• All of the above are correct

What is the PRIMARY benefit to businesses that practice social responsibility?

• Decreased consumer spending and profits.

• Greater supplier loyalty.

• Recognition in the community and creating goodwill.

• Increases in the cost of sales.

McDonalds sponsors a McTeachers’ Night and donates a percentage of sales to a school project or group. The company also sponsors the Ronald McDonald House. These are examples of a company practicing:

• Consumer Awareness Marketing

• Social Industrial Marketing

• Social Responsibility

• Green Responsibility

Business benefits society by:

• Increasing the cost of all goods sold.

• Preventing business competition.

• Reducing employment opportunities

• Creating new and better products.

This is defined as unselfishly helping others who are less fortunate and actively improving the well-being of other people

• Marketing

• Advertising

• Distribution

• Philanthropy

The concern that we have about the consequences of our actions on others.

• Green Responsibility

• Social Responsibility

• Social Industrial Marketing

• Consumer Awareness Marketing

This is an employee who speaks out to the media or the public on malpractice, misconduct, corruption, or mismanagement witnessed in an organization.

• Comptroller

• Chief Executive Officer

• Whistleblower

• Snitch