餐旅概論I-CH1概論
10th Grade
•30 Qs
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餐旅概論I-CH1概論
Quiz
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Other
•
10th Grade
•
Practice Problem
•
Easy
廖麗滿 廖麗滿
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30 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
MICE 市場已經成為我國對外推廣的目標市場，下列何者非屬MICE 市場？
Meetings
Incentives
Conventions
Ecotourism
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
下列哪一項最符合餐旅業的服務特徵？
服務具有異質性
服務具有分割性
服務具有儲存性
服務具有有形性
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
餐旅消費者的喜好會受經濟情況、國際情勢、媒體報導與網路傳播的因素進而影響其最後抉擇，此現象說明存在餐旅產業特質中的何種特性？
競爭性（Competition）
季節性（Seasonality）
合作性（Cooperation）
敏感性（Sensibility）
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
電視購物頻道在銷售餐旅相關產品時，採用影片或名人推薦的方式進行，讓旅客有親身體驗的感受，是屬於哪一商品特性？
Perishability
Inseparability
Intangibility
Heterogeneity
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
服務是一種構想和概念，因此創新服務無法像產品一樣申請專利，此為服務的何種性質？
異質性
無法儲存性
同時性
無形性
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Hospitality這個字源自於哪一個國家：
義大利文
德文
法文
俄文
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
國立高雄餐旅大學簡稱為
KFCC
NKUHC
KHCU
NKUHT
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