Marketing Unit 1
Quiz
•
Other
•
10th - 12th Grade
•
Medium
Janelle Morales
Used 101+ times
FREE Resource
14 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following best describes a target market?
Close competitors of a business
The people who advertise a business's products
Groups that do not buy a business's products
The group of people a brand is aiming their marketing efforts at
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following best describes market segmentation?
Dividing a large market into a smaller groups based on similarities
Selling goods for less than their production cost to maximize sales
Maintaining long-term ties with customers to encourage repeat sales
Selling products over the internet
3.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The part of the marketing mix that decides what customers will pay
Price
Place
Promotion
Product
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
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