Visual Merchandising

To create a focal point and keep the customer’s eye moving up and center, a(n)  ____________________ is a good geometric shape for a display.

• square
• triangle
• circle
• star

Entrances to stores should promote customer convenience and assist in store ____________________.

• displays
• customer space
• sales
• security

Cleaning and repairs are essential for display ____________________ so that displays look attractive to customers.

• maintenance
• design
• security
• motion

____________________ is an artistic display element that is very popular for holiday and children’s merchandise displays that should be used sparingly.

• lighting
• motion
• shapes
• lines

What part of the store layout includes the aisles?

• storage space
• selling space
• customer space
• display space

Score Sporting Goods always has a display with mannequins engaged in actual  season-appropriate sports. How would you describe the settings for such displays? 

• institutional
• abstract
• semirealistic
• realistic

An elaborate display of utensils and various pans needed for cooking a Thanksgiving meal would be what type of display? 

• related-merchandise display
• variety display
• one-item display
• abstract

A shoe store owner wants to create a display that emphasizes the comfort and freedom of movement of certain shoes. To create this effect, a visual merchandiser should integrate what type of lines into the display? 

• straight
• horizontal
• diagonal
• curved

A _____________ extends over a store's entrance

• focal point
• props
• marquee
• display

___________ colors create high contrast

• Complementary 
• Adjacent