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Rise Up Unit 4 Vocabulary

Rise Up Unit 4 Vocabulary

Assessment

Flashcard

Business

9th - 12th Grade

Easy

Created by

Sarah Elmore

Used 1+ times

FREE Resource

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10 questions

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1.

FLASHCARD QUESTION

Front

Marketing

Back

Strategies that a retailer uses to influence customers to purchase its products

2.

FLASHCARD QUESTION

Front

Advertising

Back

The activity of producing paid advertisements for commercial products and services

3.

FLASHCARD QUESTION

Front

Publicity

Back

Attention given to something or someone by the media

4.

FLASHCARD QUESTION

Front

Personal Selling

Back

Face-to-face interaction between the customer and a sales associate. These relationship-based activities are the cornerstone of retail.

5.

FLASHCARD QUESTION

Front

Sales Promotion

Back

Short-term activities that offer an incentive for customers to make a purchase. Sales associate commissions are often included in sales promotions.

6.

FLASHCARD QUESTION

Front

Direct Marketing

Back

Marketing strategies aimed at specific customers and its goal is to get the customer to take action

7.

FLASHCARD QUESTION

Front

Visual Merchandising

Back

Promoting specific products and services to increase sales through engaging visual displays

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