W4: Vocab Flashcards (Harrison & Rhetoric)

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Ethos (noun)

Back

An appeal to credibility or character. A writer or speaker uses ethos by showing they are trustworthy, knowledgeable, and worth listening to.

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Logos (noun)

Back

An appeal to logic or reason. Logos relies on facts, evidence, statistics, and logical arguments to persuade an audience.

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Pathos (noun)

Back

An appeal to emotion. Pathos persuades by creating an emotional response, such as sympathy, anger, excitement, or fear, in the audience.

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Satire (noun)

Back

A technique in writing (or art) that uses humor, irony, exaggeration, or ridicule to criticize and expose flaws in people, institutions, or society, often with the goal of inspiring change.

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Equality (noun)

Back

State of having the same quantity, value, rank, or ability.

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Timeless (adj.)

Back

Without beginning or end; unaffected by time.

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Calibrated (verb)

Back

Marked so as to show units of measurement.

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Symmetry (noun)

Back

Well-balanced arrangement of parts.

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Synchronizing (verb)

Back

Adjusting so as to move at the same rate and in the same way.

Front

Weightlessness (noun)

Back

State of being weightless, or not being acted upon by gravity.