
3.0 final

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1.
FLASHCARD QUESTION
Front
Back
Strategy – Innovation tied to long-term vision.
Example: Tesla links all R&D to its mission of sustainable energy.
Processes – Structured innovation workflows.
Example: GE’s FastWorks system for lean experimentation.
Culture – Support for risk-taking and learning.
Example: Airbnb encourages bold ideas and accepts failures as learning.
Resources – Dedicated teams, funding, time.
Example: Amazon invests in innovation labs and gives engineers time to test side projects.
2.
FLASHCARD QUESTION
Front
62. Discuss the paradox of "Unleash and Harness" in the innovation process. Why is it important for leaders to understand this?
Back
Definition:
This paradox is about balancing freedom to explore ideas with the structure needed to execute and align with goals.
Importance:
Helps leaders avoid two extremes: chaos (too much freedom) and stagnation (too much control).
Encourages creativity without losing strategic direction.
Example:
Whirlpool’s CEO used metrics (harness) but gave teams autonomy to shape how innovation would happen (unleash).
3.
FLASHCARD QUESTION
Front
63. Analyze the role of leadership behaviors in fostering innovation, using the case of the aerospace CEO or Whirlpool as an example
Back
Definition:
Leadership behavior influences whether innovation thrives or fails within an organization.
Description (Whirlpool case):
CEO Jeff Fettig embedded innovation into every job role.
Used training, scorecards, and innovation champions.
Supported bottom-up ideas while maintaining clear KPIs.
Result:
Whirlpool developed hundreds of patented products and a more innovative culture.
Conclusion:
Leadership that models openness, sets clear goals, and provides support enables sustainable innovation.
4.
FLASHCARD QUESTION
Front
64. What practices at Pixar encourage both individual creativity and group collaboration? How do they manage disagreement?
Back
Definition:
Pixar’s creative culture balances personal expression with teamwork to produce high-quality, innovative films.
Practices:
Braintrust Meetings: Open feedback sessions where story ideas are reviewed critically but constructively.
No hierarchy in ideas: Anyone can contribute.
Daily Reviews ("Dailies"): Teams present progress and get input.
Managing Disagreement:
Encourage respectful debate.
Focus on the idea, not the person.
Use data and prototyping to test competing visions.
Example:
During the making of Toy Story, creative conflicts were resolved by iterative storytelling and testing concepts visually.
5.
FLASHCARD QUESTION
Front
65. Describe the paradoxes of discovery-driven learning. Why is failure an essential part of innovation?
Back
Definition:
Discovery-driven learning is an approach to innovation where assumptions are tested through experiments and real-time feedback, emphasizing learning over certainty.
Description:
This approach contains several paradoxes. One is that you must plan even when little is known, acting with incomplete information. Another is that failure is not seen as a setback, but as a source of valuable insight. Finally, while you must commit to a course of action, you also need the flexibility to adapt and pivot. These paradoxes reflect the uncertain and experimental nature of innovation, where mistakes are often necessary stepping stones to breakthroughs.
Examples of Application:
The invention of the Post-it Note at 3M is a classic case. A scientist failed to create a strong adhesive but instead made a weak one. Initially seen as a failure, it later led to the successful Post-it product after reframing its value. This is a perfect example of how failure, within discovery-driven learning, can lead to unanticipated success.
6.
FLASHCARD QUESTION
Front
66. Evaluate the pros and cons of structured vs. improvisational approaches to innovation.
Back
Definition:
Structured innovation refers to a methodical, stage-based process for generating and managing innovation. Improvisational innovation is a more flexible, spontaneous approach that responds dynamically to emerging needs and opportunities.
Description:
Structured approaches offer consistency, scalability, and easier resource allocation. They are ideal in environments where risk must be minimized. However, they may stifle creativity and slow down responses. On the other hand, improvisational approaches support experimentation and rapid adaptation, which can boost creativity but also bring unpredictability, inconsistency, and difficulty in measuring progress. The best organizations often combine both methods—structured processes for scaling and improvisation for early-stage idea generation.
Examples of Application:
Procter & Gamble uses a structured innovation pipeline to manage global product rollouts, ensuring consistency. In contrast, many tech startups like Airbnb initially used improvisational approaches to rapidly prototype and adjust to user needs, especially in early stages.
7.
FLASHCARD QUESTION
Front
67. What cultural traits support innovation in organizations like Virgin and Pixar? Contrast this with less innovative environments.
Back
Definition:
Cultural traits are the shared values, beliefs, and practices within an organization that shape behaviors and attitudes toward innovation.
Description:
Innovative organizations such as Virgin and Pixar often exhibit openness to risk, encouragement of creative thinking, support for learning from failure, and inclusive, collaborative environments. These companies nurture psychological safety, where employees feel empowered to share bold ideas. By contrast, less innovative environments are marked by rigid hierarchies, fear of mistakes, and resistance to change, which suppress initiative and experimentation.
Examples of Application:
Virgin encourages its employees to take initiative and experiment with new ideas without fear of failure. Pixar maintains a flat hierarchy and regularly holds open critique sessions that invite ideas from all levels. In contrast, many traditional corporate environments—such as older banks—prioritize stability and control, discouraging risk-taking and thereby innovation.
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