Typography Vocabulary Basics

Front

This block of text is

Back

ragged left

Front

Typeface family with a formal, handwritten appearance.

Back

Script

Front

Typeface style that is "without" little bars.

Back

Sans Serif

Front

Typeface family that is suggested only to be used as headings or subheadings and never in large bodies of text.

Back

Decorative

Front

What type face style does this logo use? Options: Serif, Sans Serif, Script, Decorative

Back

Serif

Front

What type face style does this logo use? Options: Serif, Sans Serif, Script, Decorative

Back

Sans Serif

Front

What type face style does this logo use? Options: Serif, Old Style, Script, Decorative

Back

Decorative

Front

The imaginary line on which letters seems to be sitting.

Back

Baseline

Front

The standard height of a lowercase x.

Back

x-height

Front

The standard height of most capital letters.

Back

Cap height