
marketing
Flashcard
•
English
•
University
•
Hard
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15 questions
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1.
FLASHCARD QUESTION
Front
What is CRM?
Back
Customer Relationship Management (CRM) is a technology for managing a company's relationships and interactions with potential customers and clients.
2.
FLASHCARD QUESTION
Front
What does a CRM system store?
Back
A CRM system stores client requests, complaints, inquiries, and other customer-related data.
3.
FLASHCARD QUESTION
Front
How does CRM improve marketing strategies?
Back
CRM improves marketing strategies by tracking the effectiveness of advertising campaigns and customer interactions.
4.
FLASHCARD QUESTION
Front
What is a major advantage of using CRM in advertising?
Back
A major advantage is that it allows companies to adjust marketing budgets based on campaign performance.
5.
FLASHCARD QUESTION
Front
What does CRM help track?
Back
CRM helps track customer needs, satisfaction, and interactions.
6.
FLASHCARD QUESTION
Front
Why is CRM important for sales and marketing managers?
Back
CRM provides real-time access to customer and sales data, enabling informed decision-making.
7.
FLASHCARD QUESTION
Front
What is the role of customer feedback in CRM?
Back
Customer feedback is essential for improving products, services, and customer satisfaction.
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