CSS Study Guide 1 Review

Front

Which of the following is a term for physical goods that are bought and sold? Pricing, Products, Services, Sales

Back

Products

Front

Which of the following is a standard term that describes the audience of retail stores - that is, the people who will buy things from the stores? Buyers, Customers, Manufacturers, Wholesalers

Back

Customers

Front

Which of the following is a term for intangible things, such as providing delivery, that are sold by retailers? Products, Services, Gifts, Training

Back

Services

Front

What kinds of things does a manufacturer produce?

Back

Finished Products

Front

Which of the following holds large quantities of product that are later sent either to retail locations or directly to customers? Manufacturer, Wholesaler, Distribution Center, Retailer

Back

Distribution Center

Front

Which of the following terms best describes a grower of potatoes? Manufacturer, Wholesaler, Distribution Center, Retailer

Back

Manufacturer

Front

The majority of retailers are: Independently Owned, Corporations, Franchises, Online Only

Back

Independently Owned

Front

Which of the following is the term for the retailing approach that places the focus on creating a seamless shopping experience for customers by integrating multiple channels? Omnichannel, Multichannel, Integrated Channel, Seamless channel

Back

Omnichannel

Front

Which of the following is the standard definition of a retail ecosystem? A group of stores that work together collaboratively to serve customers' needs. A set of technological systems that work together in order to make sure all products in a retailer's inventory are tracked and accounted for. An interconnected system of approaches for meeting the goal of retailing, which is to provide customers with the merchandise and services they want. A team of store employees who help each other.

Back

An interconnected system of approaches for meeting the goal of retailing, which is to provide customers with the merchandise and services they want.

Front

These customers can take a long time to make a purchase decision, and might return to a retailer several times before making a purchase. Options: Innovation/trend buyers, Impulse Buyers, Recreational shoppers, Comparison Shoppers

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Comparison Shoppers