Confectionery Flashcard
Flashcard
•
Business
•
Professional Development
•
Hard
Wayground Content
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3 questions
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1.
FLASHCARD QUESTION
Front
What is penetration?
Back
percentage of household population who have purchased a product, brand and/or category during a given period.
2.
FLASHCARD QUESTION
Front
What does Volume per Buyer consist of?
Back
frequency x vol/trip
3.
FLASHCARD QUESTION
Front
In Peninsular Malaysia, Malay have a higher share of household with adult than Chinese.
Back
False
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