A potential supplier messages you on Instagram asking how to join Matta’s platform. What should you do?
Matta Brand Compliance Flashcard

Flashcard
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Professional Development
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Hard
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10 questions
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1.
FLASHCARD QUESTION
Front
Back
Direct them to Matta’s official website or support email.
2.
FLASHCARD QUESTION
Front
If different departments describe Matta’s mission in different ways during cross-functional meetings, what is the likely long-term effect?
Back
External messaging will eventually become fragmented and less credible
3.
FLASHCARD QUESTION
Front
What’s the compliance gap when updating a partnership proposal slide from last year without checking if the template has changed?
Back
You skipped the brand review process and risk sending out-of-date or off-brand material.
4.
FLASHCARD QUESTION
Front
Which of these behaviours best reflects internal brand evangelism—even if you’re not on the Comms team? Consistently using the brand’s visual identity in presentations, Sharing brand updates only with the Comms team, Ignoring brand guidelines in internal documents, Using personal branding in company communications
Back
Consistently using the brand’s visual identity in presentations
5.
FLASHCARD QUESTION
Front
Matta’s brand tone is professional, insightful, and empowering. A teammate wants to run a commercial campaign with cheeky, playful messaging. What’s the core brand compliance issue here?
Back
It introduces an inconsistent tone that weakens the brand’s positioning
6.
FLASHCARD QUESTION
Front
What should you do when asked to give a shout-out on LinkedIn?
Back
Check Matta’s social media guidelines and reshare from official channels
7.
FLASHCARD QUESTION
Front
Which statement best reflects your role in brand alignment? Options: "Branding is for the marketing team—I just get my work done." , "As long as I don’t post about Matta, I'm fine." , "My communication style affects how the brand is perceived—even internally." , "I only follow branding rules when someone’s watching."
Back
"My communication style affects how the brand is perceived—even internally."
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