ME Market Seg Review

ME Market Seg Review

Assessment

Flashcard

Other

9th - 12th Grade

Hard

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9 questions

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1.

FLASHCARD QUESTION

Front

Mike enjoys drawing, coloring, and painting. He loves to travel and enjoys cooking. What type of classification does this represent? Options: Demographic, Geographic, Psychographic, Behavioral

Back

Psychographic

2.

FLASHCARD QUESTION

Front

Sara lives close to the beach in Sarasota, FL. What type of classification does this represent?

Back

Geographic

3.

FLASHCARD QUESTION

Front

What type of classification does Roger, a 45 year old male dentist with a high income and a married life with 3 teenage girls, fall under? Options: Demographic, Geographic, Psychographic, Behavioral

Back

Demographic

4.

FLASHCARD QUESTION

Front

Justin only buys Vans shoes because they fit him really well. Classify this buying behavior into categories: Demographic, Geographic, Psychographic, Behavioral.

Back

Behavioral

5.

FLASHCARD QUESTION

Front

What type of segmentation does Taylor's love for fitness and group fitness classes represent? Options: Demographic, Geographic, Psychographic, Behavioral

Back

Psychographic

6.

FLASHCARD QUESTION

Front

Doug enjoys playing golf and traveling to play at different golf courses. What type of classification does this represent? Options: Demographic, Geographic, Psychographic, Behavioral

Back

Psychographic

7.

FLASHCARD QUESTION

Front

Brittany only uses chemical-free cleaning products so she doesn't harm her pets. What type of segmentation does this represent?

Back

Behavioral

8.

FLASHCARD QUESTION

Front

What type of classification does Stacey's age and occupation represent? Options: Demographic, Geographic, Psychographic, Behavioral

Back

Demographic

9.

FLASHCARD QUESTION

Front

Kaleb lives in the northeast region of the United States and experiences harsh winters. What type of classification does this represent? (Demographic, Geographic, Psychographic, Behavioral)

Back

Geographic