Disrupt: Introduction to Innovation and Creativity

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What is the new mantra for innovation according to the text?

Back

Figure out a way to be the only one who does what you want or die.

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What is a disruptive hypothesis?

Back

A seemingly crazy way to fill in the blank part of the question 'I wonder what would happen if we...'

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What is the difference between incremental and disruptive changes?

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Incremental changes are small tweaks, while disruptive changes involve radical rethinking and innovation.

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What is the significance of the Pompidou Center example?

Back

It illustrates a wild question in architecture: placing plumbing and electrical services on the outside of a building.

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What does the phrase 'Differentiate or die' imply in the context of business?

Back

It suggests that businesses must find unique ways to stand out in a crowded market.

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What is the importance of identifying clichés in an industry?

Back

Identifying clichés helps in recognizing opportunities for disruption and innovation.

Front

What is the role of disruptive thinking in the video gaming industry as mentioned in the text?

Back

It led to Nintendo's Wii, which challenged existing gaming norms and attracted a broader audience.

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What is the concept of 'tension points' in customer experience?

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Tension points are small inconveniences that can provide opportunities for innovation.

Front

How did Netflix disrupt the video rental business?

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By eliminating late fees, which was a common practice in the industry.

Front

What is the significance of the El Bulli restaurant example?

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It shows how a unique dining experience can create a strong brand and customer loyalty.