Which data collection technique involves observing and recording consumer behavior?
Market Research Flashcard

Flashcard
•
Business
•
12th Grade
•
Hard
Quizizz Content
FREE Resource
Student preview

7 questions
Show all answers
1.
FLASHCARD QUESTION
Front
Back
observational research
2.
FLASHCARD QUESTION
Front
What is the purpose of survey design in market research?
Back
To gather data and insights from a target audience for informed business decisions.
3.
FLASHCARD QUESTION
Front
What is the difference between primary and secondary market research?
Back
Primary market research involves collecting data directly from the source, while secondary market research involves using existing data that has already been collected by someone else.
4.
FLASHCARD QUESTION
Front
Which data collection technique involves gathering information from a small group of people?
Back
focus group
5.
FLASHCARD QUESTION
Front
What are the advantages of using surveys for market research?
Back
Surveys provide a quick and cost-effective way to gather large amounts of data from a diverse group of people.
6.
FLASHCARD QUESTION
Front
What are the limitations of using secondary market research?
Back
Outdated or inaccurate information, lack of specificity to research objectives, and limited control over data collection process.
7.
FLASHCARD QUESTION
Front
Which data collection technique involves analyzing existing data sources?
Back
Secondary data analysis
Similar Resources on Quizizz
9 questions
Creativity and Innovation

Flashcard
•
University
10 questions
TECHNOP FLASHCARD

Flashcard
•
University
1 questions
R&R for W/C 22nd June 2025

Flashcard
•
9th - 10th Grade
10 questions
Module 3 Flashcard BizInnovator

Flashcard
•
11th Grade
8 questions
Economic Sectors Flashcard

Flashcard
•
12th Grade
10 questions
Y12 1.03 Types of Samples

Flashcard
•
12th Grade
10 questions
PARTS OF SPEECH - EX1

Flashcard
•
KG
10 questions
SEM Chapter 6 Vocab

Flashcard
•
9th - 12th Grade
Popular Resources on Quizizz
15 questions
Multiplication Facts

Quiz
•
4th Grade
25 questions
SS Combined Advisory Quiz

Quiz
•
6th - 8th Grade
40 questions
Week 4 Student In Class Practice Set

Quiz
•
9th - 12th Grade
40 questions
SOL: ILE DNA Tech, Gen, Evol 2025

Quiz
•
9th - 12th Grade
20 questions
NC Universities (R2H)

Quiz
•
9th - 12th Grade
15 questions
June Review Quiz

Quiz
•
Professional Development
20 questions
Congruent and Similar Triangles

Quiz
•
8th Grade
25 questions
Triangle Inequalities

Quiz
•
10th - 12th Grade
Discover more resources for Business
40 questions
Week 4 Student In Class Practice Set

Quiz
•
9th - 12th Grade
40 questions
SOL: ILE DNA Tech, Gen, Evol 2025

Quiz
•
9th - 12th Grade
20 questions
NC Universities (R2H)

Quiz
•
9th - 12th Grade
25 questions
Triangle Inequalities

Quiz
•
10th - 12th Grade
65 questions
MegaQuiz v2 2025

Quiz
•
9th - 12th Grade
10 questions
GPA Lesson

Lesson
•
9th - 12th Grade
15 questions
SMART Goals

Quiz
•
8th - 12th Grade
45 questions
Week 3.5 Review: Set 1

Quiz
•
9th - 12th Grade